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Curated Tools and Trainings (Part 2): Marketing

By Brandi McGrath Kong, Director of Member Services


As Sertomans, we are proud of the traditions that we represent and the services that we provide. In a perfect world, new members, donors and event attendees would effortlessly flock to us in droves. In reality, it takes careful planning and marketing know-how to bring in the support we need to make our projects and programs possible.

Over the past year or so, Sertoma staff has worked hard to develop and update trainings, toolkits and templates designed to help our clubs promote their presence in their communities. We have provided content that can be customized to share messaging locally. We’ve updated guidance on working with the media. We’ve recorded new learning opportunities focused on marketing, communications and press relations. 

Have you checked out these resources?



Stay tuned for next week when we will unveil a brand new collection of trainings and comprehensive guide on event planning!